Reluare duminică, 26 februarie 1995

Times Cable Venture

Date: 27 February 1995

The New York Times Company said yesterday that its television station in Fort Smith, Ark., KFSM, had started two local cable news channels that each carry advertising aimed at a specific region. The two cable channels, each known as News Channel 5, provide news around the clock by simulcasting live news programs from KFSM and replaying them until the next live news broadcast. One channel appears on a Fort Smith cable system, while another appears on a northwestern Arkansas cable system. Advertisers can reach viewers in either or both areas. "This is the first television station in the country to launch two local cable news channels with separate advertising zones," Nancy Nielsen, the spokeswoman for the company, said yesterday.

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Press

Date: 27 February 1995

By William Glaberson

William Glaberson

ACCORDING to Frank Denton, the editor of the morning paper here in the capital of Wisconsin, people are sick of old-fashioned journalism that simply points out problems. He says he has found a solution. "Our journalism is not here to fry people -- although we fry people all the time," Mr. Denton said. "Our main goal is in helping the public find the solutions to problems."

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It's Another TV Thorn for Fo; From an F.C.C. Official, New Questions About Foreign Ownership

Date: 27 February 1995

By Bill Carter

Bill Carter

The long-running, contentious drama involving Rupert Murdoch, the Fox network and the Federal Communications Commission took yet another twist late last week, one that had many of those who had taken an interest in the case believing for the first time that Mr. Murdoch might be in for some real trouble. The twist came in the form of a brief but highly significant declaration by an important F.C.C. staff member. He said that contrary to testimony given by Mr. Murdoch and other Fox executives and lawyers, the staff member was not aware in 1985 that Mr. Murdoch's Australian company, the News Corporation, controlled 99 percent of the equity in six television stations that Mr. Murdoch acquired that year.

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THE MEDIA BUSINESS: Advertising; A new campaign will try to build the buzz for trade publications that may inform but lack glamour.

Date: 27 February 1995

By Stuart Elliott

Stuart Elliott

THE force behind campaigns that helped build ardor among advertisers and agencies for some of the newest media properties like MTV, USA Today and ESPN will now promote some of the oldest. George Lois, the colorful chairman and chief executive of Lois/ USA in New York, is completing work on print advertisements and promotional materials aimed at increasing circulation and ad pages for business-to-business publications. The campaign is his agency's first assignment from the American Business Press, the association representing 100-plus companies that publish more than 700 "trade books," newspapers, magazines and journals ranging from Iron Age and Modern Baking to Jewelers' Circular-Keystone and Pork '95.

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Few Can Avoid Harsh Glare Of Murder Trial's Spotlight

Date: 27 February 1995

By Kenneth B. Noble

Kenneth

Every day, it seems, another reputation is smeared. Last Friday, it was Rosa Lopez's turn to take the witness stand in the O. J. Simpson murder trial, and under relentless questioning from a prosecutor, Christopher A. Darden, she broke down in tears.

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Plan to Expand Stake in Argus

Date: 27 February 1995

By Bloomberg News

Bloomberg News

Independent Newspapers P.L.C. of Dublin is planning to more than double its 35 percent stake in South Africa's largest English-language newspaper group, Argus Newspapers. Independent Newspapers said on Thursday that it would offer to buy another 45.5 percent stake in the company, bringing its total interest to more than 80 percent. The company will resell the amount of shares it acquires beyond the 60 percent mark to black institutions, like pension funds and trade union funds.

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NEWS SUMMARY

Date: 27 February 1995

International A3-9 CHINA PIRACY DEAL China and the United States signed a copyright enforcement agreement, narrowly avoiding scheduled trade sanctions on more than $1 billion of Chinese goods. A1

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NEWS SUMMARY

Date: 26 February 1995

International 3-12 MEXICANS PLAN TOUGH STEPS Facing signs that the economy is slipping into an inflationary whirlpool, the Government concedes that its original economic plan failed and that budget cuts and tax increases will have to be enacted. 1 CHALLENGE TO CHINA'S LEADERS In a bold challenge to Communist leaders, a dozen prominent intellectuals formally petitioned China's parliamentary bodies to conduct an independent investigation into official corruption. 1

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The News (Good) From Newark

Date: 27 February 1995

By David Stout

David Stout

This city has had plenty of bad times and bad news over the years. Here is some good news: Car thefts dropped to 9,464 in 1994, from 11,028 in 1993, a decrease of 14 percent.

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On Sunday; If the World's A Stage, What Is City Hall?

Date: 26 February 1995

By Francis X. Clines

Francis Clines

PERHAPS the mayoral stage character will be portrayed as the Cowardly Lion and go huffing forth in the footlights, scaring no one and amusing the assembled politicians and their public relations operatives as he bellows out altered lyrics to the tune, "If I Were King of the Forest." "Ruff! Nnn-ruff!" he could minigrowl in tribute to the comic actor Bert Lahr and the determined Mayor, Rudolph W. Giuliani.

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